Customer Analytics

Compare 3 software options in the Customer Analytics category.

Common target markets: Enterprise, Mid-Market, Startup, Small Business.

Common capabilities: Behavioural Targeting, Cohort Analysis, Customer Segmentation, Funnel Analysis, Predictive Analytics, User Behaviour Analysis.

Tools in this category

• Amplitude - Product analytics platform that helps businesses understand user behaviour and optimise customer experiences.
• Hotjar - Behaviour analytics and user feedback platform that helps understand visitor behaviour on websites.
• Mixpanel - Advanced analytics platform for product teams to analyse user behaviour and understand engagement.